Rivers Agency was founded in 1993 with a real passion to meet the needs of our clients. We’ve grown tremendously over the last 21 years to become a top North Carolina ad agency, and just recently Triangle Business Journal placed us in the No. 5 spot on their list of the Triangle’s largest advertising firms. ... Read Article
Here at Rivers Agency, we’re constantly tracking the latest web trends and best practices. Why? Because our clients deserve the best. We’ve read up on what to expect for online marketing in 2014 – and if you haven’t been thinking about Search Engine Optimization (SEO), social, and mobile, it’s time to rethink. Here’s why: SEO ... Read Article
First Bank came to Rivers Agency looking to break out of the mold of boring, inefficient banking websites. First Bank’s goal was to create an easy-to-navigate digital experience with a clean, crisp design. They also wanted their new website to be fully responsive, allowing customers to enjoy a consistent experience regardless of the device being ... Read Article
Get new releases of Upstream, an industry dispatch from Rivers Agency
View the LatestWith the introduction of the Cree® LED bulb earlier this year, the lighting industry changed forever. Consumers now have an affordable lighting option for their home or business that utilizes less energy and lasts for years. Cree LED bulbs look like a traditional incandescent light bulb, but they work better. Just three months ago, Cree ... Read Article
As the Internet becomes more and more visual, social media websites are focusing on sizable imagery to create a higher level of interest. We previously discussed marketing techniques with Instagram, but we haven’t yet focused on Pinterest. While both are image-heavy, the specific features of each site require two different approaches for planning marketing strategies ... Read Article
Is rebranding the next move for your company? Don’t let your brand get stuck in the ’90s. We’re well into 2013, and some companies, like Yahoo, haven’t changed their logo in 18 years. However, Yahoo plans to unveil their innovative new logo on September 4. Overall, a logo represents a company’s spirit better than the ... Read Article
Triangle Business Journal placed us in the No. 5 spot on their list of the Triangle’s largest advertising firms. It’s a real honor to be acknowledged among the Triangle’s biggest and best agencies, and we appreciate the many accolades we’ve received from friends and colleagues (both near and far) and from all of our clients. ... Read Article